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Primetek Industrial Web Portal

Digital platform for Primetek, showcasing industrial solutions and technical expertise.

[!] THE_INFRASTRUCTURE_CHALLENGE

Modernize an outdated industrial website to improve lead generation and technical product showcase. Primetek's digital footprint was effectively nonexistent due to an extremely old legacy PHP stack that was heavily compromised by malware and injected spam links. The client was bleeding potential enterprise leads because their industrial catalogs were inaccessible on mobile devices. The challenge was two-fold: First, aggressively secure and sanitize their hosting environment. Second, rebuild their entire digital presence to act as an automated lead-generation machine capable of handling hundreds of technical PDFs and spec sheets.

[O] FRONTEND_APPLICATION_INTERFACE

Primetek Industrial Web Portal

[✓] THE_ARCHITECTURAL_SOLUTION

Engineered a modern, responsive web portal with optimized assets and clear calls to action. We deployed a fresh, hardened LAMP stack on a custom cPanel VPS, implementing strict web application firewalls (WAF) to prevent future breaches. The portal itself was re-architected on top of WordPress 6+ using a completely bespoke, lightweight theme to avoid the bloat of standard commercial themes. By integrating WooCommerce purely in 'Catalog Mode', we leveraged its robust taxonomy system to organize their massive industrial parts inventory without the overhead of cart/checkout flows. The final result saw a massive 40% jump in organic mobile traffic and restored their domain authority across crucial B2B search terms.

[*] PROVISION_SEQUENCE_LOGS

01

Infrastructure Hardening

Sanitized legacy databases and deployed strict WAF rules on the VPS.

02

Custom Theme

Developed a bespoke WordPress theme tailored strictly for industrial equipment catalogs.

03

WooCommerce Catalog

Integrated WooCommerce for robust product catalog management and automated RFQ inquiries.

04

SEO Optimization

Structured rich snippets and schema markup to boost organic technical search.

MEASURED_KPI_METRICS

+40%
Mobile Traffic
Top 3
SEO Ranking
[ INITIATE_LIVE_CONNECTION ]

DEPLOYMENT_VARIABLES

TAG:primetek_website
CLIENT_ID:Primetek
ASSIGN_ROLE:Full-Stack WordPress Developer
SYS_TIMELINE:2023

++ INFRA_CONFIG:

HOSTING:Serverbyt Shared Hosting (cPanel)
SERVER:cPanel LAMP Stack (Linux, Apache, MySQL, PHP)
CI_CD:FTP Deployment / Manual Pipeline
SYS_REQS:
PHP 8.1MySQL 5.7+WordPress 6+WooCommerce
ACTIVE_TECH_STACK:
CMSWeb DevelopmentB2BWordpressWooCommercePHPCustom Theme

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